Written tutorials · 6 lessons

Welcome to Reelty

Lesson 01 · 3 min read

Getting started with Reelty

Create your business, add your first listing with a walkthrough video, and publish it to your feed.

Getting started with Reelty

Reelty runs your real-estate business as a TikTok-style video feed — buyers swipe through your properties one screen at a time, watch the walkthrough, and book a paid inspection right there. Behind that feed sits a full back-office where you carry each deal from first message to closed sale. Installing Reelty from the Pancho marketplace is free.

You are the owner. You run the business across one or more branches, helped by staff (who sign in with a phone and PIN), promoted by agents (marketers who share your feed and earn commission), and serving customers (buyers, who get their own portal login when a deal gets going).

This first tutorial gets you from nothing to a published listing with a shareable feed link.

1. Name your business

Open Settings → Business details. Set your business name and your default inspection fee (what a buyer pays to book a viewing — you can override it per listing later). Your currency is already ₦ from when you signed up. While you're here, you can also pop in your Paystack keys so you can take paid bookings — but you can come back to that, and Reelty works fine taking payment by cash or transfer in the meantime.

2. Add your first listing

Open Listings → Add listing (the + button). First, pick the property type — this changes which details Reelty asks for:

  • House (for sale) — bedrooms, bathrooms, size, and the title document (C of O, Deed of Assignment, Governor's Consent, and so on).
  • Land — plot size and the title document.
  • Rental — bedrooms, bathrooms, the rent period (per year or per month), and the date it's available.

Then fill in the basics that matter most for the feed:

  • A walkthrough video — paste the link to a video you've uploaded somewhere (YouTube, Vimeo, or a direct video link). This is what plays full-screen when a buyer lands on your listing, so make it count.
  • Photos — add a few photo links for the Images tab. Buyers swipe between the video and the gallery.
  • The price — the sale price for a house or land, the rent for a rental.
  • The inspection fee — what a buyer pays to book a viewing. Leave it to use your default.

3. Publish it to your feed

Save the listing and it goes live in your feed straight away. Your feed is the public, swipeable page at your Reelty link — open it on your own phone to see exactly what a buyer sees: your video playing full-screen, an agent overlay, and a Book Inspection button.

4. Share your feed link

Open the feed and copy the link. This is the one you put everywhere — your WhatsApp status, your Instagram bio, your Facebook page. Anyone who opens it swipes through every listing you've published.

In the next tutorials you'll give each of your agents their own version of this link, so the bookings and messages they bring are credited to them automatically. But for now, one link is all you need to start showing properties.

How you pay for Reelty

There is no monthly subscription and no setup fee — Reelty is free to install and free to run. The platform only earns when you do: it keeps 10% of each paid inspection booking and each closed-sale commission, and nothing else. A quiet week with no bookings costs you nothing. Everything beyond that 10% is yours to split between your company and your agents however you choose.

Lesson 02 · 3 min read

Running it day-to-day

Handle paid inspections, run a deal with installments, share documents, and read your inbox.

Running the deal day to day

Your listings are live and the bookings are coming in. This tutorial walks the path a buyer takes once they've found you on the feed — from a paid inspection, to an open deal, to documents in their vault and a login of their own.

1. Handle an inspection booking

When a buyer taps Book Inspection in the feed and pays with Paystack, the booking lands in Bookings marked paid. From there:

  1. Approve it — confirm the viewing and pick a time with the buyer.
  2. After the viewing, mark it completed.

That paid → approved → completed flow is the whole lifecycle. The fee a buyer paid is exactly what was verified by Paystack — Reelty never lets it be edited after the fact. If a booking came from an agent's share link, the agent is credited automatically.

You can also add a booking by hand — for a buyer who called or walked in — without any online payment. Reelty works fine as a plain back-office.

2. Open a deal

A booking is just the viewing. The deal is the sale (or the let). Open Deals → New deal, link it to the listing and the buyer, and you've got a place to run everything to closing.

Move the deal through stages as it progresses — Enquiry, Inspection booked, Offer made, Deposit paid, Documentation, Paying installments, Closing, Closed. The stages are free-text, so name them however your business actually works.

3. Record a deposit and set an installment plan

Inside the deal, record the deposit the buyer paid (cash, transfer or card — you choose the method). Then set up an installment plan: the total, how many installments, and when each is due. As the buyer pays each one, record it against the deal, and the balance updates itself. Both you and the buyer can see exactly what's been paid and what's left.

4. Upload documents to the buyer's vault

Every deal has a document vault. Upload the survey, the deed, the receipt, the agreement — whatever the buyer needs. You decide which documents are visible to the customer in their portal and which stay internal to your office.

5. Give the buyer a portal login

When you're ready, issue the buyer a portal login — their phone number plus a PIN. They sign in at your customer portal and can follow their own deal: the current stage, what they've paid, what's still due, and any documents you've shared with them. It saves you the endless "any update?" calls.

6. Read your inbox

Buyers don't only book — they also message. When someone taps Contact us on a listing, their message arrives in your Inbox. To protect your business, the buyer never sees which agent or realtor is behind the listing — every message reads as coming to your office. But Reelty quietly records which agent's share link the buyer came through, so the right person still gets the credit if it turns into a deal.

Lesson 03 · 3 min read

Agents & commissions

Add marketer agents, set the commission split, pay them out, and turn on referrals.

Agents, commissions and payouts

Reelty's secret weapon is your agents — marketers who share your listings and earn a cut of every deal they bring. This tutorial covers adding them, how the money splits, the agent wallet, paying them to their bank, and how agents can recruit other agents for extra earnings.

You don't have to use agents at all — Reelty runs fine as a one-person back-office. But agents are how you get your feed in front of thousands of buyers without lifting a finger.

1. Add an agent

Open Agents → Add agent (this is owner-only). Enter their name, phone number and a PIN. That's it — they can now sign in to their agent dashboard at your agent portal and grab their personal share link. Anything booked or sold through that link is credited to them automatically.

2. How the split works

When a deal completes, Reelty splits the money three ways:

  • The platform (MyPancho) takes a flat 10% off the top of each paid booking and each closed-sale commission. This is fixed and can't be changed.
  • The agent who brought the buyer earns their commission — 15% by default. You set this percentage in Settings.
  • You, the company, keep everything that's left.

So on a sale, the platform takes its 10%, the agent takes their 15%, and the rest is yours. The same figure drives both the platform's share and the agent's pay — there's no fiddling the numbers behind the scenes.

3. The agent wallet

Each agent has a wallet. The moment a deal completes, their commission is credited there automatically — they can see every entry, what it came from, and their running balance from their own dashboard. Nothing is paid before completion, so you never owe on a deal that fell through.

4. Pay agents to their bank

Reelty pays agents straight to their bank account through Paystack. Two ways:

  • Pay now — open Payouts, pick an agent, and send their balance to their bank on the spot.
  • Automatic weekly sweep — run the weekly payout from the Payouts screen and every agent with a balance above the minimum gets paid in one go.

Agents add their bank details from their own account screen, so you never handle account numbers by hand. A minimum payout amount keeps tiny transfers from eating bank fees — you set it in Settings.

5. Referrals — agents recruiting agents

Agents can grow your salesforce for you. Each agent has a referral link; when someone signs up through it, they become that agent's recruit.

After that, whenever the recruit earns a commission, the referring agent earns an override — 10% by default of the recruit's commission. Important: that override comes out of your company share, never out of the recruit's own pay. The recruit always earns their full commission; the referrer's bonus is the company saying "thanks for bringing us a good agent." You set the override percentage in Settings.

Lesson 04 · 2 min read

Customizing Reelty

Your business details, inspection fee, splits, Paystack, notifications and the feed look.

Customizing Reelty — the Settings tour

Settings is where you shape Reelty to fit your business. Open Settings and walk through it section by section. Most of it you set once and forget.

Business details

Your business name — shown across your back-office. Add your branches here too if you run more than one office; each branch carries its own listings and staff.

Default inspection fee

The fee a buyer pays to book a viewing. This is the default — every listing can override it, but most realtors set a sensible number here once. Buyers pay this through Paystack when they tap Book Inspection in the feed.

Commission splits

Two percentages that decide how deals pay out:

  • Agent commission — the cut an agent earns on a deal they bring (default 15%).
  • Referral override — what a referring agent earns on their recruit's commission, paid from your company share (default 10%).

Set these to whatever your business runs on. The platform's flat 10% share is fixed and isn't shown here — it's not something you adjust.

Paystack keys

To take paid inspections online and pay agents to their bank, paste your Paystack keys here. Without them, Reelty still works as a plain back-office — you just record bookings and payments manually instead of collecting them online. You'll also set the minimum payout amount so small balances don't trigger bank fees on every transfer.

Feed accent colour

Pick the accent colour that paints your public feed — buttons, highlights, the inspection sheet. Match it to your brand so the feed feels like yours, not a generic template.

Notifications

Choose how you're alerted when something happens — a new booking, a buyer message, a payment. Reelty can send push notifications and SMS. Turn on what's useful and leave the rest off so you're not buried in pings.

Portal toggles

Control what your buyers see in their customer portal — the deal stage, their installment schedule, the documents you've shared. Toggle these to decide how much of the deal a buyer can follow on their own, versus what stays inside your office.

Lesson 05 · 2 min read

Sharing your feed

Share the feed, give each agent their own link, connect a domain, and embed a listing.

Sharing your feed

A listing nobody sees never sells. This tutorial is about getting your feed in front of as many buyers as possible — and making sure every booking and message is credited to whoever sent it.

1. Share your main feed link

Open your feed and copy the link — it ends in /feed. That single link shows your whole stack of live listings as a swipe-up video feed. Paste it:

  • in your WhatsApp status and broadcast lists,
  • in your Instagram and TikTok bio,
  • on Jiji, Facebook Marketplace, anywhere you already post,
  • in your email signature.

Buyers swipe through your properties like any other video feed and book an inspection without ever leaving it.

2. Give each agent their own share link

This is the real power. Every agent has a personal share link to the same feed. When they grab it from their dashboard and share it, anything that comes through it — a paid booking, a Contact us message — is credited to that agent automatically. That's how their commission gets attributed, and how their referrer's override gets calculated.

So instead of sharing the feed yourself, hand each agent their link and let them spread it. The feed looks identical to a buyer; behind the scenes, Reelty knows exactly who sent them.

3. Connect a custom domain

By default your feed lives at a mypancho.com link. If you'd rather it sat on your own web address — say homes.yourcompany.com — connect a custom domain from your account's Domains page. Once it's verified, your feed (and the links you share) use your domain instead, so everything looks like your own branded site.

4. Embed a listing on another website

Already have a company website or a Sitebuilder page? You can drop a single listing straight into it as a video that plays right there on the page — no leaving your site to view it. Use the embed option on the listing to get an iframe snippet, paste it into your page, and the listing appears inline, complete with the Book Inspection button. It resizes itself to fit, so you don't have to guess the height.

This is great for a "Featured property" block on your homepage, or a blog post about a specific development.

Lesson 06 · 2 min read

Become an agent

For marketers — earn a commission on every property you share, paid to your bank.

Become a Reelty agent — get paid to share property videos

Someone shared this with you because they think you'd make a great Reelty agent. Here's what that means and how to start — it costs you nothing.

What is a Reelty agent?

A realtor uses Reelty to turn their property listings into a TikTok-style video feed — full-screen walkthroughs you swipe through like any other video app. As an agent, you get your own link to that feed. You share it; people watch; and when one of them books an inspection or buys, you earn a commission — automatically, because the link tells Reelty the buyer came from you.

You're not buying anything, not holding any property, not handling anyone's money. You're doing what you already do — sharing — and getting paid for it.

Why become an agent?

  • It's completely free. No fee to join, no monthly cost, nothing to buy.
  • You earn on every deal you bring. A commission (typically 15%) lands in your wallet the moment a deal completes.
  • You get paid to your bank. Add your bank details once; your earnings are sent straight to your account through Paystack — pay-now or an automatic weekly sweep.
  • You can refer friends and earn more. Recruit other agents with your referral link, and you earn an override (typically 10%) on top of their commissions — paid by the company, never taken from your friend's earnings.
  • No awkward selling. You just share a link. The video does the talking, and the realtor's office handles the buyer, the inspection, and the paperwork.

How to sign up

  1. Tap the agent referral link the person who invited you sent you.
  2. It opens a Become an agent signup — enter your name, your phone number, and pick a PIN you'll remember.
  3. That's it. Sign in to your agent dashboard, copy your personal share link, and add your bank details so you can get paid.

Then start sharing — WhatsApp status, Instagram bio, your group chats, anywhere. Every booking and message that comes through your link is yours.

Welcome aboard. The more people who watch your feed, the more you earn.